NFL PLAY 60 is the National Football League's campaign to encourage kids to be active for 60 minutes a day in order to help reverse the trend of childhood obesity.
|On The Move|
While watching TV, get up and do some sort of exercise during the commercial break.
– Michael Brockers, DT - St. Louis Rams
National Dairy Council
The NFL and National Dairy Council have joined forces in creating Fuel Up to Play 60, a national in-school program mobilizing youth to combine physical activity with nutritious eating habits.
American Heart Association
The NFL PLAY 60 Challenge is the NFL PLAY 60 in-school curriculum, created in partnership with the American Heart Association. The NFL PLAY 60 Challenge teaches educators and children to integrate health and fitness into daily classroom lessons.